MINDFüLL - Mental Health Campaign

A concept mental health campaign aiming to raise awareness around the mental health support that is available to students at Edinburgh Napier University.

MINDFüLL - Mental Health Campaign

A concept mental health campaign aiming to raise awareness around the mental health support that is available to students at Edinburgh Napier University.

We were tasked with creating a concept mental health strategy that aimed to increase awareness of Edinburgh Napier University's invaluable mental health advisors among students.
In order to achieve this, we engaged in discussion with the support team to discover some key facts behind the cause and the message they were hoping to convey. This resulted in "MINDFüLL", a friendly, colourful and to-the-point campaign, that aimed to break down the stigma and anxiety around seeking help and with speaking to advisors (which were key themes identified in workshops).
MINDFÜLL Brand
MINDFÜLL Brand
Guage Poster
Guage Poster
Battery Poster
Battery Poster
Infographic
Infographic
Ultimately we created several eye-catching posters, a digestible infographic and motion graphic adverts. These would be published across Napier's platforms in both print and web and be integrated with the university's virtual learning environment to increase reach and success.
Watch the promotional motion graphics

Our other work

Tasty Buns Bakery – Visiting Us Safely During Covid
2020
We made a wee customer journey video for an independent bakery in Edinburgh during Coronavirus.
Foxfire Theatre - Funding Pitch
2019
The creation of an effective crowdfunding video for a theatre company, with an efficient turnaround.
Articulate Cultural Trust and The Big House
2019
The third in a series of collaborative sessions hosted by Articulate Cultural Trust aiming to improve services around care experienced young people.
Watermans Solicitors – "Know Your Rights To Grieve"
2020
We created a suite of emotionally engaging and informative animations to complement an integrated marketing campaign.
Napier, Seriously: The Exit Interviews
2019
A 2D Animation project discussing life at university, animated in real time using motion captured performances.
John Ferry – "Let's Make Better Happen"
2019
A high-quality campaign video with an efficient turnaround and successful online reach. Shared and seen by 25k people across various social platforms.
Articulate Cultural Trust - TUFF Project
2019
We were commissioned to document an artist residency where Articulate and their Young Advisors researched and developed a film training unit and specialised film festival.
Articulate Cultural Trust: Collider
2019
Covering a Collider event between Articulate Cultural Trust and Design Informatics aiming to develop and improve services for care experienced young people.
Edinburgh Napier University - Course Overviews
2019
A series of videos aimed at driving engagement and recruitment for School of Computing programmes.
Bella & Duke - Video Marketing
2020
Developing a successful company's web presence through new and engaging, well designed video content.
Back to Top